Cue the Confetti!

We’re celebrating our newest arrival, the all-new Fiat 500, with an extra-special giveaway. Want to know more? We thought so!

The brand-new Fiat 500 is the perfect new ride for kids 2 to 6. It features two speeds, 2 and 4 mph (with a second-gear lockout for beginners), and can be used both indoors and out. Other fun features include:

REVERSE: Switches easily to reverse mode, just like the real deal.

UNDER THE HOOD: Includes an opening hood with a play motor or to use for storage.

WHEELS: Traction wheels work on sidewalks, dirt or level grass.

HORN: Working horn sounds like the real Fiat 500.

ROOM TO GROW: Large, contoured seat for growing children.

POWER: 12-volt rechargeable battery and charger included.

CAPACITY: Can hold up to 85 pounds.

EXTENDED WARRANTY: Free second-year warranty extension with consumer participation.

The Fiat 500 is available now — just in time for the holidays! — at But … you can win one now! Visit us on Facebook for all the details!

RSS by admin (Erica) | Posted in Big News!, Playing Favorites | 20 Comments

Side-by-Side Fun!

What could be more fun than a Peg Perego ride-on? We know! A Peg Perego ride-on built for two. Double your little ones’ fun with our John Deere Gator XUV, Polaris RZR 900 and Polaris Ranger RZR — each was designed for side-by-side fun!

One of our most popular ride-ons for two is the Peg Perego classic, the John Deere Gator XUV 550. This 12-volt authentic John Deere is ideal for kids 3 to 8. It features two speeds — 2¼ and 4½ mph — plus reverse and a second-gear lockout for beginners. Kids absolutely love this realistic ride-on’s extra-large dump bed and opening tailgate.

With side-by-side seating, and a large sport bed with real tie-down anchors, the Polaris RZR 900 is another perfect pick for kids 3 to 8 years old who like to have fun. The Polaris RZR 900 features two speeds  — 2¼ and 5 mph (and a second-gear lockout for beginners). The two-speed shifter with reverse allows them to drive on grass, dirt or hard surfaces.

Another option, with a little more power and a lot more speed, is our 24-volt Polaris Ranger RZR. This realistic mini-ATV, designed for kids 5 to 10, can handle most terrain at speeds of 3½ to 7 mph. Plus, there’s a real working FM radio with MP3 input!

All Peg Perego battery-powered vehicles are made in the USA. Each one comes complete with a rechargeable battery and charger. To explore the complete toy collection from Peg Perego, please visit us at

RSS by admin (Erica) | Posted in Playing Favorites | 1 Comment

A Closer Look: The All-New Book Pop-Up!


 Do you love a good makeover story? Then you’re going to love the story of our latest Book — the all-new Book Pop-Up!

The Book Pop-Up has all the features modern families love about our Book stroller — innovative fold, a sleek design, travel-system compatibility — with plenty of new upgrades (plus the addition of a collapsible bassinet!).

So just what’s all the fuss about?  Well, for starters, the Book Pop-Up offers:

A redesigned premium chassis with:

  • A new “Jet” black finish and eco-leather handlebar
  • Polyurethane wheels with tread that offer a sleeker, smoother ride
  • Our much-loved G-Matic anchors that allow you to dock the Primo Viaggio 4-35 (or Primo Viaggio SIP 30-30) infant car seat directly onto the chassis — without adapters!

A brand-new (included!) collapsible bassinet with:

  • A unique folding and opening “Pop-Up” feature
  • An easy fold that can be done even when attached to the chassis
  • An adjustable headrest and hood

 A detachable, reversible seat with:

  • An easy fold in both rear- and forward-facing positions
  • All-new tailoring and upholstery

Just as fashionable as it is functional, the Book Pop-Up will be available in seven brand-new Peg Perego colors: Onyx, Indigo, Tulip, Cream, Atmosphere, Fleur and Aquamarine, plus our special-edition Taiana collection.

The Book Pop-Up system is expected to arrive stateside in March and will be available at Buy Buy Baby and select specialty retailers nationwide. Be sure to follow us on Facebook for the very latest availability information.


RSS by admin (Erica) | Posted in Collection 2014 | 6 Comments

Color Us Happy!

This just in, new colors for 2014! That’s right, in addition to updated and new products, we have new colorways for the coming year!

First up, our new Book Pop-Up. This new travel system, complete with chassis, reversible seat and pop-up bassinet, will be available in new Tulip, Onyx, Indigo, Atmosphere, Cream, Fleur, Aquamarine and Portraits Grey.

There will also be plenty of new color picks for the favorite Primo Viaggio SIP 5 -70 Convertible. Our convertible car seat, which adjusts with your growing child, 5 to 70 pounds, will be available in nine colors, including new Aquamarine and Atmosphere.

 There are also a few new options for the Pliko Mini, which will come in seven colors, including new Ghirò, Fleur, House and Aquamarine, and one new color option, Berry, for the Siesta, which comes in six colors total.

 So, which is your favorite new color for 2014? Let us know by commenting below. We’d love to hear from you!

RSS by admin (Erica) | Posted in Collection 2014 | 4 Comments

More Buzz from the ABC Kids Expo!

We’ve just returned from the ABC Kids Expo in Las Vegas, where we unveiled our latest collection. While there was a lot of talk about our brand-new car seat and stroller system — the Primo Viaggio 4-35 and Book Pop Up — there were some other new introductions creating quite a buzz.

Our Tatamia Black “stopped traffic” on the trade-show floor. A brand-new look for us, the Tatamia Black is a trendy take on our beloved multipurpose high chair. Featuring an all-black frame and black seat upholstery (in our chic Licorice), this sleek style definitely makes a statement.

Another front-runner seemed to be our Siesta high chair in new Berry. Loved for its unique newborn-ready recline, the Siesta in Berry offers a new option for fashion-forward little girls.

 And both the Tatamia and Siesta high chairs are being updated for 2014 with our innovative Stop & Go system — mar-resistant caster wheels that lock and unlock with the push of a button, allowing for easy maneuverability from room to room. Now the Stop & Go has the option to remain in place in either “Stop” or “Go,” allowing for even easier maneuverability for parents.

Lastly, we gave trade-show goers a sneak peek at our new Booklet stroller. To be introduced in late 2014, the Booklet has the same innovative fold and features as our popular new Book stroller, but with a more compact design and a lighter weight. The Booklet is travel-system compatible with the new Primo Viaggio 4-35 infant car seat through a built-in anchor system, and its chassis has an elegant black matte finish that’s totally new to Peg Perego.

 Tell us, what do you think? What new colors and styles have caught your eye?




RSS by admin (Erica) | Posted in Collection 2014 | 10 Comments

ABC Kids Expo Pics!

RSS by admin (Erica) | Posted in Collection 2014 | 2 Comments

Live from Las Vegas!

The big day has finally arrived! It’s reveal day at the ABC Kids Expo, and we can’t wait to show you just what’s in store for 2014. Up first, a brand-new infant car seat! A total redesign of our celebrated Primo Viaggio SIP 30/30, the new Primo Viaggio 4-35 has all the safety and style you’d expect from Peg Perego, plus all the latest in innovation, including:

  • An innovative new base with the Right Tight System that makes installation super easy
  • An integrated rebound bar designed to provide even better protection in the event of a crash
  • A lighter weight (the new Primo Viaggio 4-35 weighs in at 2.2 pounds less than the beloved Primo Viaggio SIP 30/30!)

Next up is our brand-new stroller system, the Book Pop-Up! This super-smart system includes everything you need for taking baby out and about, including:

    • A premium chassis with large polyurethane wheels
    • A modern, reversible seat
    • An inovative folding “pop-up” bassinet

The Book Pop-Up stroller is travel-system compatible with the new Primo Viaggio 4-35 and features a detachable, reversible seat that allows for an easy fold in both rear- and forward-facing positions. The chassis features a sophisticated eco-leather handlebar and chic Jet finish.

What else is new? Lots! Check back for more news on 2014 product updates.





RSS by admin (Erica) | Posted in Collection 2014 | 9 Comments

All Packed and Ready to Go!

We’re busy, busy, busy this week packing up our newest product samples to take to the big ABC Kids Expo in Las Vegas. Set for next week, this annual industry event is where we’ll be unveiling our newest products plus our 2014 color collection.

Curious? We thought so!

We can’t get into specifics just yet, but we can tell you that there will plenty of surprises — including the introduction of a new car seat and a new stroller system!

Be sure to check out Ciao, Mondo! next week for all the details and, of course, plenty of pictures.

RSS by admin (Erica) | Posted in Big News! | No Comments

Let’s Ride!

 We’re just a few weeks away from announcing everything that’s new for 2014. And there’s one new product in the lineup we’re so excited about that we had to give you a sneak peek!

Brand-new for 2014, the Orion will be our very first child bike seat. The first of an exciting new product line for Peg Perego, the Orion features an innovative front-mounted design that gives your little one a safe and comfortable front-row view.

Want to know more? Well stay tuned! We’ll be spilling all the details very, very soon…

RSS by admin (Erica) | Posted in Big News! | No Comments

Free Car Seat Travel Bag!

 For a limited time, we’re running a special promotion with the Primo Viaggio SIP 5-70 Convertible. From September 15 – October 15, you’ll receive a free Car Seat Travel Bag with your Primo Viaggio SIP 5-70 Convertible purchase.

Ideal for an on-the-go lifestyle, our Car Seat Travel Bag is compatible with all of our Peg Perego car seats (including the Primo Viaggio SIP 30-30 and the Viaggio HBB 120) and is a perfect fit for the Primo Viaggio SIP 5-70 Convertible.

 Offering the same safety and style as our celebrated Primo Viaggio SIP 30/30 infant car seat, our Primo Viaggio SIP 5-70 Convertible is quickly becoming a Peg Perego favorite. This versatile seat not only follows your child from infancy through toddlerhood — by converting from rear-facing (for children 5 to 45 pounds) to a forward-facing (for children 22 to 70 pounds) — it has some of the most innovative safety features available, including:

SIP: A Side Impact Protection head panel protects child’s head, neck and spine. It easily adjusts to 10 different positions, even with child in the seat, ensuring a perfect — and safe — fit.

EPS: Energy-absorbing foam, Expanded Poly Styrene, in the shell and head panel absorbs crash forces, resulting in less force transferred directly to child, minimizing injuries in the event of a crash.

SAFE: A Shock Absorbing Foam Element device located below the shell crumples upon impact, reducing stress on child’s neck and shoulders in the event of a crash.

How can you go about getting your free Car Seat Travel Bag? It’s as easy as 1, 2, 3 …

1.     Purchase the Primo Viaggio SIP 5-70 Convertible Car Seat from 9/15/2013 – 10/15/2013

2.     2. Fill Out the Official Order Form*

3.     3. Mail Official Order Form AND Original Store Receipt to Peg Perego*

*Some participating retailers may include free Car Seat Travel Bag immediately with Primo Viaggio 5-70 Convertible purchase. Please check with participating retailer to see if it is necessary to fill out and mail Official Order Form.


RSS by admin (Erica) | Posted in 2013 Primo Viaggio SIP Convertible 5-70, Collection 2013, Traveling with Peg Perego 2013 | No Comments